About Us

Our Story

ChickenRoad began as a weekend project in 2019 when our four founding members, all passionate mobile game developers, gathered in a small apartment in Seattle to participate in a 48-hour game jam. The challenge was to create a game based on a classic concept with a modern twist. Our team leader, Sarah Chen, pitched the idea of reimagining the age-old "why did the chicken cross the road?" joke as an addictive mobile game.

What started as a simple prototype quickly evolved into something special. After winning the game jam, we realized the potential of our quirky chicken-crossing game and decided to form Pixel Roost Studios to develop it into a full-fledged mobile title. We secured initial funding in early 2020 and spent the next 18 months refining the gameplay, creating distinctive characters, and building challenging levels.

Despite the challenges of remote development during the global pandemic, ChickenRoad launched in November 2021 and exceeded all our expectations, reaching 1 million downloads in its first month. Today, our team has grown to 15 full-time developers, artists, and marketers dedicated to expanding the ChickenRoad universe with regular updates, events, and community engagement.

Our Mission & Values

Mission

At Pixel Roost Studios, we create playful, accessible mobile games that bring joy to players of all ages while pushing the boundaries of casual gaming with innovative mechanics and charming design. Our goal is to transform everyday moments into opportunities for fun, challenge, and connection.

Our Core Values

  • Playful Innovation

    We approach game development with childlike curiosity and experimental spirit, believing that the best ideas come from playful exploration rather than rigid formulas.

  • Accessible Excellence

    We create games that anyone can pick up and play in seconds but take dedication to truly master, balancing accessibility with depth of gameplay.

  • Community-Driven

    Our players' feedback shapes everything we do. We actively listen to our community and involve them in the evolution of our games through regular updates and events.

  • Delightful Details

    We believe that the small touches make a big difference. From character animations to sound effects, we obsess over the details that transform good games into memorable experiences.

Meet Our Team

The talented individuals behind ChickenRoad bring diverse skills and a shared passion for creating games that players love.

Sarah Chen, Creative Director

Sarah Chen

Creative Director & Co-Founder

With over 10 years of experience in mobile game design, Sarah leads our creative vision. Before founding Pixel Roost, she worked on hit titles at PopCap and King. Her design philosophy centers on "joy in simplicity" – creating intuitive mechanics that feel immediately satisfying.

Marcus Okoye, Lead Developer

Marcus Okoye

Lead Developer & Co-Founder

Marcus is the technical wizard who turned our game jam prototype into a polished product. A former Google engineer, he specializes in creating smooth, responsive game controls and optimizing performance across different mobile devices.

Elena Rodriguez, Art Director

Elena Rodriguez

Art Director

Elena crafted ChickenRoad's distinctive visual style, blending cartoon charm with subtle details that bring our characters to life. A former Pixar animator, she ensures that every chicken has personality and every environment tells a story.

Raj Patel, Community Manager

Raj Patel

Community Manager

As the bridge between our development team and player community, Raj ensures that player feedback shapes our updates. His background in esports and community building helps us create engaging events and maintain an active Discord server.

Our Achievements

Since launching ChickenRoad in 2021, we've reached significant milestones that showcase the game's success and our team's dedication.

🏆

50+ Million Downloads

ChickenRoad has been downloaded over 50 million times across iOS and Android platforms, making it one of the most popular casual games of 2022.

🌟

App Store Editor's Choice

Featured as Editor's Choice in the App Store in 42 countries, with an average rating of 4.8 stars from over 300,000 reviews.

🎮

Mobile Game Awards Finalist

Nominated for "Best Casual Game" and "Most Innovative Gameplay" at the 2022 Mobile Game Awards.

🔄

Player Retention Excellence

Industry-leading 30-day retention rate of 42%, significantly above the mobile game average of 15%.

🌐

Global Community

Active player communities in over 150 countries, with the game translated into 24 languages.

📱

Cross-Platform Success

Successfully expanded to Apple Arcade and Samsung Galaxy Store with exclusive content partnerships.

Ready to Join Our Adventure?

Whether you're interested in joining our growing team, partnering with us on future projects, or just want to share your ChickenRoad experience, we'd love to hear from you!